<h2>Launching A Project</h2>
<p><span style=”font-weight: 400;”>An Semrush project is created for each of our clients to monitor the progress of their campaigns. Depending on our mandate, we can setup the following Project Tools and add a number of their competitors based on their plan: </span></p>
<ul>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Site Audit (SEO)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Position Tracking (SEO)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Backlink Audit Tool (SEO)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>On Page SEO Checker (SEO)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Social Media Tracker (SEO)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Social Media Poster (SMM)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Brand Monitoring (CMM, SEO, SMM)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Link Building Tool (SEO)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>PPC Keyword Tool (PPC)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Ad Builder (PPC)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Organic Traffic Insights (SEO)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Content Analyzer (CMM)</span></li>
</ul>
<p><b>Instructions: </b><a href=”https://www.semrush.com/kb/243-launching-a-project”><span style=”font-weight: 400;”>semrush.com/kb/243-launching-a-project</span></a></p>
<p> </p>
<p><img class=”wp-image-8925 size-full alignnone” src=”https://www.kika.ca/kb/wp-content/uploads/2022/09/img-3.png” alt=”” width=”572″ height=”507″ /></p>
<h2>Connecting Google Accounts</h2>
<p><span style=”font-weight: 400;”>The next step is to connect the client’s Google Analytics and Google Search Console accounts to SEMrush. </span><span style=”font-weight: 400;”>Depending on our mandate, we can pair the following Project Tools with Google:</span></p>
<ul>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Position Tracking (GA)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>On Page SEO Checker (GA & GSC)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Backlink Audit (GA & GSC)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Organic Traffic Insights (GA & GSC)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>My Reports (GA)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Site Audit (GA)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Content Audit (GA & GSC)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>Link Building (GSC)</span></li>
<li style=”font-weight: 400;” aria-level=”1″><span style=”font-weight: 400;”>SEO Dashboard (GA)</span></li>
</ul>
<p><b>Instructions: </b><a href=”https://www.semrush.com/kb/857-google-analytics-and-search-console”><span style=”font-weight: 400;”>semrush.com/kb/857-google-analytics-and-search-console</span></a></p>
<p><img class=”size-full wp-image-8926 alignnone” src=”https://www.kika.ca/kb/wp-content/uploads/2022/09/img-4.png” alt=”” width=”573″ height=”511″ /></p>
<h2>Tools & Resources</h2>
<p>