Social Media Marketing Agency Services

Build meaningful relationships
with your followers

Leverage social media to engage with your audience and build brand
credibility. Our team of social media-savvy marketing experts can help
you determine which platform is right for you to form meaningful relationships with your followers, and earn visibility and traffic to your website.

Entrust your social media marketing to certified experts

Core Features of Social Media Marketing

Each social media marketing package comes with a full set of initiatives specially adapted to fit your needs.

Social Media Campaign Audit

We run a thorough social media audit to analyze your current campaigns. We can help you pinpoint issues with your target audience, tone of voice and much more that can keep your content from getting higher engagement and ROI.

Strategic Social Media Plan

We develop a strategic social media plan that will guide all actions for developing, implementing, and controlling your social campaign. It sets your objectives, target audience, key competitors, KPIs and industry benchmarks.

Social Skin Design

We develop social skins to create a consistent and professional look across all your social media accounts. Our graphic designers will align your social media pages with the branding of your website to increase brand recognition.

Analytics Integration

We integrate your social media marketing platforms with your Google Analytics and web analytics to identify the source of clicks coming from specific social channels. This is important as it shows us how successful your posts are and helps us plan your future campaigns.

Social Post Creation

We speak because we have something to say, not because we have to say something. All content is meant to keep your account interactive and alive, stimulate sharing, interest new audience members, and lead users back to your website.

Social Listening Setup

We set up social listening tools to monitor all brand and product mentions, comments, reviews and messages to track and respond to conversations and trends happening around your brand on social media.

Influencer Outreach

We create an influencer marketing program to reach out and encourage social media influencers to promote your brand to their audiences to help bring awareness to your business.

Detailed Social Media Reporting

We’ll provide monthly reports detailing engagement (likes, comments, shares and clicks), impressions and reach, audience acquisition, conversions, and valuable feedback on where your brand can improve.

Competitive Analysis

Get data-driven insights into your competitors’ social media activities. We take an in-depth look at their positioning and messaging to build strategies on how to outperform them.

Advanced Hashtag Research

We conduct extensive research on the best hashtags that match your audience’s search queries. We use hashtags to highlight certain products or campaigns, and others are to ramp up conversation and engagement (like daily hashtags, e.g. #MotivationMonday).

Editorial Calendar Setup

Each month, we develop a social media calendar to establish direction and consistency of your social campaigns. We provide various forms of content and scheduled publishing times so your audience comes to expect content from you.

Platform Account Setup

Initial account setup can be tedious. We choose and set up the right social media platforms based on your company’s goals and where your target audience is present.

Social Profile Creation

We'll help you develop all elements of a successful social profile page. We'll come up with a display name, username and URL, profile bio and more that will embody personality in your brand and make it more approachable and human.

Social Media Asset Creation

A set of online assets are assembled to ensure we always stay on brand when promoting your company. With the consistent use of your logo, images and company taglines, we create a cohesive experience for your audience.

Social Ad Creation

Social ads allow us to engage with potential leads and consumers on social media through sponsored content such as banner ads and boosted posts. We can target the ad to a specific demographic to increase your exposure.

Social Media Campaign Optimization

We continuously track your social campaigns, posts, hashtags and interactions with your audience. We collect data and analyze it to fine-tune our strategy and increase the efficiency of your social media presence.

Social Media Campaign Management

To garner results, a social media campaign needs to develop over a period of time. We grow your social channels and solidify successful customer relationships through day-to-day campaign, community, asset and budget management.

Proven Solutions

Our social media marketing efforts are enhanced by robust tools and proprietary systems.

Advanced Analytics

Your Google Analytics is configured beyond its basic setup so we can collect
more advanced data that’s specific to your business. By tracking your data more
accurately, we can extract meaningful insights on ways to drive more traffic,
improve user experience, and optimize your online marketing campaigns.

INCLUDED FEATURES:

  • Create multiple views
  • Create events (e.g. account creation)
  • Define goals (e.g. demo request)
  • Implement ecommerce tracking
  • Set up content groups
  • Clean up parameters
  • Create custom alerts
  • Filter office IP

Marketing Calendar

Our marketing calendar fosters enhanced collaboration and improved tracking
through the editorial process. It ensures that everyone works from a centralized
schedule to plan, produce and execute new activities and content across various
channels and platforms, all in one single interface.

INCLUDED FEATURES:

  • Plan and align marketing campaigns and activities.
  • Track product launches, seasonal promotions and other major events.
  • Assign writing and other tasks to key team members.
  • Create a publishing schedule to maintain consistency.

Marketing Management

We use the most powerful all-in-one web management and business intelligence
platform to manage your digital marketing campaigns. It monitors your online
visibility in real-time and provides key metrics and measurements to help us
audit our campaign efforts and measure its performance.

INCLUDED FEATURES:

  • Keyword Research
  • Audience Insights
  • Competitive Analysis
  • Rank Tracking
  • Link Building
  • Social Media Management
  • Content Creation + Distribution
  • Content Optimization

Real-Time Performance Dashboard

Our custom-built dashboard displays data-driven insights in real-time so you can
track how well your campaign is performing at any time of the day.

INCLUDED FEATURES:

  • Analytics Data: Get detailed stats on campaign performance and website traffic.
  • Funnel Analysis: Visualize your entire sales funnel and conversion rates.
  • Audience Insights: Identify your customer and how they interact with your site.
  • Advanced Filters: Customize your data to access specific insights.
  • Multiple Integrations: Get stats from Google solutions and other popular platforms.
  • Call Tracking: Keep track of inbound calls led by campaign efforts.
  • Download Reports: Generate PDF reports for any date range selected.
  • Mobile-Friendly: Access your dashboard from any device.

Status Reports

Our status reports provide timely updates on the progress and results of your
fully-managed strategic and digital marketing campaigns; outlining key data and
metrics, our achievements as well as suggestions for improving performance.

Key Benefits of Social Media Marketing

Our professional social media marketing services offer unique advantages to your business.

Build Brand Credibility

We manage your social media to tap into your local communities and position your brand as an industry thought leader. By sharing relevant content and engaging with your audience, we build strong relationships that turn followers into customers.

Promote Business Activities

When you have an important event, news or sale coming, we’ll generate qualified interest in your activities by actively sharing and promoting it through your social media channels to increase your exposure and drive traffic to your website.

Nurture Existing Followers

We build relationships and communicate with your customers and employees through social media to keep them updated and encourage conversation. We actively listen for feedback and act as a 24/7 customer service channel for your customers.

Build Brand Awareness

We use various social media techniques to earn visibility and traffic for your brand and website. We create, develop and manage your social presence while ensuring consistency of name, brand and aesthetics across all platforms.

Manage Online Reputation

We actively listen and monitor your social footprint and take prompt actions to respond to negative comments and reviews. We make sure to interact with your customers in a personalized way to provide them with a memorable experience.

 

Foster Audience Engagement

We build long-term relationships with your audience by taking a proactive approach to engage with your community and promote conversations. We prioritize building a platform that emotionally connects with the audience.

Why Kika?

We maximize the investment on your campaign by controlling your marketing budget while ensuring maximum reach to customers who are likely to respond positively. By running targeted campaigns, we are able to stretch our marketing efforts and connect with the right audience at the right moment.

As a social media creative agency, we are adept at crafting and managing custom integrated social media solutions for businesses of all sizes and industries. We’re passionate about digital marketing — and ready to build real value for your business. Entrust your social media campaign to our certified experts so you can focus on what you do best.

Our team of social media experts combines experience and passion in established and emerging social media with the latest data and research and apply that information to your specific brand needs. The result you get is a custom social campaign geared towards obtaining the results you want.

We have experience in creating company social media compliance policies and always make sure that your content adheres to your company policies, as well as the laws and regulations set by the social platforms.

At Kika, we use a proven process to make sure that we develop an effective social media plan, perfectly tailored to your needs. Combine it with any of our other services to scale and streamline your marketing efforts across all channels.

Save 10% when you bundle our social media marketing service with one or more of our digital marketing services.

As your social media agency, you can choose how you want to work with us. Whether it’s on a project or ongoing capacity, we are there with you every step of the way.

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