PPC Agency Services

Get immediate visibility and drive
qualified traffic to your website

Paid Advertising is no doubt the fastest solution to delivering immediate results in terms of increasing your online presence and driving traffic to your website. Entrust your paid search, display and/or social advertising campaigns to Kika’s digital advertising specialists to create a full funnel solution and get your brand in front of a highly converting audience.

Entrust your PPC management to advertising specialists

Core Features of PPC Advertising

Each PPC package comes with a full set of initiatives specially adapted to fit your needs.

PPC Campaign Audit

Whether we've inherited existing ad accounts or created ones from scratch, it's important to take a step back to evaluate their effectiveness. We identify issues and work on improving the overall health and performance of your accounts.

Strategic PPC Plan

We develop a strategic PPC plan outlining initiatives designed to reach more customers and grow your business through online ads. This will become the framework for developing, implementing, and controlling your PPC campaign.

Advanced Keyword Research

We conduct extensive research to hone in on the best keyphrases that match your audience’s search queries. With a list of the best performing keywords, we can implement a keyword optimization strategy that has the highest probability of success.

Analytics Integration

We install tracking codes and pixels provided by the selected ad networks (e.g. Google AdWords, Facebook Ads Manager) on the website’s landing pages and thank you pages to track and monitor the ad’s performance.

Ad Copy Development

We develop a series of attractive text and display ads that speak to your target audience to help maximize click-through and conversion rates.

Creative Ad Development

We craft ads with style and imagery that appeal to your target audience. The ads will be optimized with highly-targeted keywords to maximize click-through and conversion rates.

Remarketing Setup

We set up remarketing ads to help reach people who have previously visited your website. These ads could appear to them as they browse other sites that are part of the selected ad network or as they search for related terms on Google.

Detailed PPC Reporting

We send you monthly status reports to update you on the progress and results of your campaign, which outlines key PPC metrics and findings, as well as suggestions for improving its performance.

Competitive PPC Analysis

Get data-driven insights into your competitors’ PPC campaigns. We take an in-depth look at your competitive position and set up position tracking to gain strategies on how to outperform them.

PPC Asset Creation

Develop a set of strategic assets to support the proper implementation of the strategic plan, including the editorial calendar, keyword list and out-of-pocket budget

Media Buy Schedule Setup

The media schedule facilitates collaboration and ensures that everyone works from a centralized schedule to plan, produce and execute new activities and content across various channels and platforms, all in one single interface.

Platform Account Setup

We research and select the right ad platform for your business, and place highly targeted online ads. We never withhold access to your ad accounts and you will always have access to our work.

PPC Campaign Optimization

We perform a monthly analysis of your campaign relating to your goals, keyword costs, and conversions. We go beyond ROI and evaluate user engagement to help you determine the overall benefit of your PPC efforts.

PPC Campaign Management

We provide strategic oversight and ongoing support to ensure that the creation and implementation of your PPC initiatives are executed at the highest level. We provide whatever help you need to reach more customers and grow your business through online ads.

Proven Solutions

Our digital advertising efforts are enhanced by robust tools and proprietary systems.

Advanced Analytics

Your Google Analytics is configured beyond its basic setup so we can collect
more advanced data that’s specific to your business. By tracking your data more
accurately, we can extract meaningful insights on ways to drive more traffic,
improve user experience, and optimize your online marketing campaigns.

INCLUDED FEATURES:

  • Create multiple views
  • Create events (e.g. account creation)
  • Define goals (e.g. demo request)
  • Implement ecommerce tracking
  • Set up content groups
  • Clean up parameters
  • Create custom alerts
  • Filter office IP

Marketing Management

We use the most powerful all-in-one web management and business intelligence
platform to manage your digital marketing campaigns. It monitors your online
visibility in real-time and provides key metrics and measurements to help us
audit our campaign efforts and measure its performance.

INCLUDED FEATURES:

  • Keyword Research
  • Audience Insights
  • Competitive Analysis
  • Rank Tracking
  • Link Building
  • Social Media Management
  • Content Creation + Distribution
  • Content Optimization

Real-Time Performance Dashboard

Our custom-built dashboard displays data-driven insights in real-time so you can
track how well your campaign is performing at any time of the day.

INCLUDED FEATURES:

  • Analytics Data: Get detailed stats on campaign performance and website traffic.
  • Funnel Analysis: Visualize your entire sales funnel and conversion rates.
  • Audience Insights: Identify your customer and how they interact with your site.
  • Advanced Filters: Customize your data to access specific insights.
  • Multiple Integrations: Get stats from Google solutions and other popular platforms.
  • Call Tracking: Keep track of inbound calls led by campaign efforts.
  • Download Reports: Generate PDF reports for any date range selected.
  • Mobile-Friendly: Access your dashboard from any device.

Status Reports

Our status reports provide timely updates on the progress and results of your
fully-managed strategic and digital marketing campaigns; outlining key data and
metrics, our achievements as well as suggestions for improving performance.

Key Benefits of Digital Advertising

Our online advertising services offer unique advantages to your business.

Improve Paid Ranking

We ensure that your content, landing pages and Quality Score is good and well optimized, so your listings perform better, and you can continue making money through digital advertising.

Drive Quality Traffic

Our online ads are strategically placed on Google Search, social platforms and websites using audience selection tools, selecting specific demographics, locations, interests, and more to drive the right audience to your website.

Increase Conversion Rates

We recommend developing a landing page and conversion funnels for maximum results, and will perform ongoing ad maintenance and keyword optimization. PPC can also be used to help optimize other digital campaigns as it provides insights into which keywords are performing the best.

Build Brand Awareness

We use online ads to increase brand awareness with attention-grabbing banner ads. We create dynamic online ads and strategically place them on third-party websites to drive visitors to your site and build greater brand loyalty.

Generate Sales Leads

By creating multiple ads and targeting the best performing keywords, Kika makes sure that you reach as many qualified leads as possible with appealing ads that incite them to take the desired action.

Foster Audience Engagement

We use personalized retargeting ads to re-engage with customers after they have left your website, showing them the products they last browsed. This helps to target customers when they’re ready to buy and increase sales conversion rates.

Why Kika?

We maximize the investment on your campaign by controlling your marketing budget while ensuring maximum reach to customers who are likely to respond positively. By running targeted campaigns, we are able to stretch our marketing efforts and connect with the right audience at the right moment.

Our team of certified advertising specialists are adept at crafting and managing custom integrated PPC solutions for businesses of all sizes and industries. We’re passionate about digital marketing — and ready to build real value for your business. Entrust your PPC ads to our certified experts so you can focus on what you do best.

With years of experience managing multi-channel PPC campaigns, we have developed proven strategies that will help lower your cost per acquisition and drive more paying customers to your website. We will manage your ad spend efficiently to reach new and current customers.

We create ads that comply with the local laws for any location our ads target in addition to the standard policies set by the advertising platforms (Google, Facebook etc.). We aim at providing a quality user experience by creating professional-looking ads compliant with the specific requirements of each ad format.

Create a seamless digital experience by aligning your PPC campaign with your other digital marketing initiatives, including search engine optimization, social media, content marketing and email marketing.

Save 10% when you bundle our online advertising service with one or more of our digital marketing services.

As your PPC agency partner, you can choose how you want to work with us. Whether it’s on a project or ongoing capacity, we are there with you every step of the way.

Shop Digital Advertising Services