Keep brand consistency across all forms of communication with our brand guideline and style book development services.
Maintaining brand recognition means a lot more than using the same logo everywhere. It requires a set of brand guidelines that keeps your message on brand and ensures everyone is on the same page. Let us help you craft a professional brand style guide so you can maintain visual continuity across all physical expressions of your brand.
Core Features of Brand Guidelines
Our brand guidelines package includes a full set of features tailored to your business.
Research is key to validate the direction of the guidelines based on current industry standards. It provides important context and insights to ensure your brand is properly communicated.
You cannot ignore your competitors if you want to build a great brand. We take a deep look at your rival brands so we can craft a value proposition that outshines the competition.
Our brand experts synthesize your brand into a professionally-written style book. It governs how your brand is applied and defines approved colour schemes, fonts, layouts and other brand standards.
A library of your logo and brand assets is assembled for use by your staff, partners and select vendors. Giving access to a digital folder of your assets maintains brand consistency across all forms of communication.
Frequently Asked Questions
Got more questions? Check out our Support Centre.
Search engine optimization (SEO) is the process of increasing a website’s organic ranking in major search engines for a given list of relevant keyword phrases. This is accomplished by a combination of on-site optimization and off-site optimization techniques, including identifying the keyword phrases that are most beneficial to the website; optimizing the website’s meta-tags and page content; and removing barriers to search engine crawlers.
Whether you are building a new site or improving an old one, SEO plays a major role in optimizing your brand’s digital strategy and footprint. By boosting your search engine ranking, you’ll start to see an increase in the quality and quantity of traffic to your site.
You can expect to see results for some keywords starting 4-6 weeks after the final submission. Rankings usually stabilize after about two months. However, SEO is a long-term investment — your traffic rises continuously since more and more search engines index more and more optimized pages of your website. Full results will not be realized until 3-9 months depending on several factors including how strong the competition is in the online market and how new your website is.
It is not possible to guarantee you a particular ranking on any search engine. Google and most other search engines clearly state this on their website.
However, we give your website the best chance to achieve top 10 ranking by performing various on-page and off-page techniques to optimize your website organically. You will also need to invest in a suitable link building program for your website before you see visible improvements in rankings.
Technical SEO is meta information like page titles, meta-descriptions and tags. Technical content has an equal part in affecting our clients’ SEO rankings as blog posts or articles, so we want to maintain this just as we would any other content.
We enhance the website HTML coding, fixing the website search engine incompatibilities and errors, applying right meta tags, adjusting keywords density and positioning, internal link structure, improve website navigation structure and URLs.