Navori had a dated website that didn’t showcase Navori’s products and explain where and how the digital signage can be used. After conducting an audit, it was discovered that Navori was being penalized by Google and no longer showing up first in search results. All online support needed to be revamped.
Kika developed a responsive website and online marketing that positioned Navori as the market leader. The SEO and PPC support aligned with Google’s new best practices and increased Navori’s presence and improved Navori’s image online. It was supported by social media strategy to interact with current and potential digital signage customers.
Navori saw an increase in online conversions and increase the number of free trials and monthly sales. There was an overwhelming response to the newsletter subscriptions and company blog.
Website Design, Social Media Marketing, Pay-per-click Advertising, Search Engine Opimization, Marketing Strategy
We selected nascent as our GUI design partner, after assessing several leading GUI firms. nascent brought a unique set of capabilities to the table and we felt that they had the drive, expertise and innovation capabilities we were looking for. Beyond designing a smart, cutting edge GUI, they provided us with valuable insights including redefining the core user perspective of the application, the application feature set and more.
President, Kika Marketing & Comunications Inc.