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Download Google's Official Content Guideline

Google ranks website content by algorithm and by human raters. Recently Google published the human rater rating guidelines booklet which can be downloaded at this link. Knowing what Google considers high quality content will help you in ranking high for targeted search queries.

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6 STEPS TO GETTING YOUR ADWORDS ACCOUNT OPTIMIZED

  Anyone that  undertakes a PPC campaign via Awords inevitably  will  face the challenge of improving the account’s performance, i.e., optimizing the account. The question and fervent   wish that everyone will voice, and ponder  when starting on the quest  will be something to the effect  “how can I do this quickly and make sure that it works?”

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